Business firms sometimes refer to social media as consumer generated media.
What is social media?
Social media is an internet-based form of communication which enhance users sharing of ideas, thoughts and information.
There are many forms of social media, like
- Blogs
- Photo-sharing sites
- Virtual words
Hence, business firms sometimes refer to social media as consumer generated media.
Learn more about social media here : https://brainly.com/question/13909780
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